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5 Tips to increase the trust factor

Dilip

Administrator
Say, someone decides to buy from you, how do you ensure that they complete the payment and leave in good faith? There are a few things that can influence the trust factor of a customer.

1. A clean website layout
2. Use of non-flashy colours
3. Use big, legible and readable fonts
4. Mind the language and tone
5. Use high quality graphics

These obviously won't work if you sell a bad product. But if you are selling a reliable product, these metric will surely close your sale easily and tempt the buyer to send more customers towards you.
 
The language and tone of what you are working on is going to tell your prospective client the kind of mindset you have towards business and this is why it is very important for you to choose the right language and make use of the right tone. High quality graphics is always going to be a win in whatever you're doing.
 
Offering cash back policy.

This is one of the biggest flairs you can offer in any kind of services or products that you are selling to your customers. Anyone who comes to a platform where they offer cash back policy will always believe that whatever that is being sold there is top quality.
 
I don't have a website but the list here will save me more even if I am doing other businesses. Right language and right tone is always a good step for assuring clients that you will always do better for them.
 
I don't have a website but the list here will save me more even if I am doing other businesses. Right language and right tone is always a good step for assuring clients that you will always do better for them.
True! You can't talk to your clients in a rude and bad behaviour. If you do that, they will feel disrespected and never want to have anything to do with you.
 
True! You can't talk to your clients in a rude and bad behaviour. If you do that, they will feel disrespected and never want to have anything to do with you.
It's only the clients that respect themselves that will be respected. I can't condole disrespect or rudeness from my clients and that's the main reason I will be polite from the onset.
 
Don't use ads on your website in an intrusive manner. Yes, we all understand that making money from your website using Google Adsense or any other ads network is important but don't over do it because it's going to irk your visitors and they will quit your site.
 
Don't use ads on your website in an intrusive manner. Yes, we all understand that making money from your website using Google Adsense or any other ads network is important but don't over do it because it's going to irk your visitors and they will quit your site.
I have quit so many websites have too much ads used on it. There was one site that each place you click on the site will route you to an ad. I was like what kind of nonsense is this and left the site immediately.
 
You should try as much as possible not to do anything that is going to look like you are trying to scam your client because this is one of the thing that will breach the trust they have in your services and they will never be interested in using you again.
 
It also helps to have displayed on your site the testimonies of people that you have worked for in the past. It builds the trust of aspiring clients.
 
Offering cash back policy.

This is one of the biggest flairs you can offer in any kind of services or products that you are selling to your customers. Anyone who comes to a platform where they offer cash back policy will always believe that whatever that is being sold there is top quality.
That's a nice idea. There's some apps that I have used to buy some products and the reason why I went back to them is because of their cash back policy. It's quite enjoyable buying from them.
 
Include the price right there as well. If I have to go through rigorous process to know the price of what I want to purchase I will rather move on. Don’t display the goods and services without the cost.
 
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